Who Owns Theshaderoom? – Theshaderoom Company History


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Have you ever wondered who owns Theshaderoom? This popular media company has taken the internet by storm with its engaging content focused on celebrity gossip, politics, and Black culture news. In this article, we’ll explore the fascinating history of Theshaderoom and uncover the talented individual behind its success.

Key Takeaways:

  • Angelica Nwandu is the founder of Theshaderoom.
  • Theshaderoom has over 20 million subscribers across all platforms.
  • Angelica Nwandu has revolutionized celebrity gossip with her innovative approach.
  • Theshaderoom has been recognized as one of the most influential media companies on the internet.
  • Angelica Nwandu was named to Forbes’ 30 Under 30 list.

Angelica Nwandu: Founder of The Shade Room

Angelica Nwandu, born in 1990 in Los Angeles, California, is the visionary behind The Shade Room, a groundbreaking media company. In 2014, she established the brand and quickly became recognized as a key influencer in the industry.

Nwandu’s innovative approach to celebrity gossip and news has garnered widespread praise, and her impact on the media landscape cannot be overstated. She has been honored with numerous accolades, including being named to Forbes’ prestigious 30 Under 30 list in 2016.

Beyond her success in media, Nwandu has ventured into the world of film, proving her multifaceted talent. Her movie “Night Comes On” received critical acclaim and even won an award at the renowned Sundance Film Festival in 2018.

Angelica Nwandu’s journey as the founder of The Shade Room showcases her entrepreneurial spirit and creative prowess. Through her dedication and vision, she has established herself as a prominent figure in the industry, pushing boundaries and redefining the landscape of celebrity news and gossip.

Year Award
2016 Forbes 30 Under 30
2018 Sundance Film Festival Award

The Shade Room: A Leading Media Company

The Shade Room is a prominent media company founded by Angelica Nwandu in 2014. With a focus on celebrity gossip, politics, and Black culture news, The Shade Room has become a go-to source of entertainment updates and information for millions of followers.

Operating primarily on Instagram, The Shade Room has amassed a massive following, with over 20 million subscribers across all platforms. Its engaging content and timely coverage have contributed to its recognition as the number one social brand and one of the top 25 Instagram brands.

Through its captivating posts and stories, The Shade Room provides a platform for its dedicated audience to stay informed, entertained, and connected to the latest trends in the world of entertainment. It has successfully established itself as a leading media company, catering to the diverse interests of its followers.

Below is a snapshot of The Shade Room’s reach and impact:

Platform Number of Subscribers/Followers
Instagram 20 million+
Facebook 2 million+
Twitter 1.5 million+
TikTok 1 million+

The Shade Room Instagram

With its extensive audience and influence, The Shade Room continues to shape conversations and trends within the entertainment industry and beyond. Its compelling content and commitment to diversity contribute to its role as a leading media company in today’s digital landscape.

The Growth of Black-Owned Businesses

In recent years, there has been a significant rise in the number of Black-owned businesses, highlighting the growing influence and entrepreneurial spirit within the Black community. According to a study conducted by GoDaddy, Black owners accounted for 26% of the new businesses established since the start of the pandemic.

This surge in Black business ownership is a testament to the determination and resilience of individuals who have recognized the potential for economic empowerment and wealth creation through entrepreneurship.

Furthermore, the spending power of the Black community continues to grow, reaching a staggering $1.6 trillion in 2021 and projected to reach $1.8 trillion in 2024. This immense economic influence presents a unique opportunity for Black-owned businesses to thrive and contribute to the overall growth of the economy.

However, despite these promising trends, African-Americans still face significant obstacles in building their economic foundation. The decline in net worth and the wealth gap compared to White families poses challenges that need to be addressed to ensure the sustainable success and prosperity of Black-owned businesses.

Efforts must be made to promote and support Black business ownership and provide resources and opportunities to overcome these obstacles. By nurturing a thriving ecosystem of Black-owned businesses, we can foster economic empowerment, create jobs, and contribute to closing the wealth gap.

Black-owned businesses

The Rise of Black-Owned Businesses

Below is a list showcasing some key factors contributing to the growth and success of Black-owned businesses:

  • Increasing awareness and support for Black-owned businesses within the community.
  • Advancements in technology and social media, providing a platform for visibility and promotion.
  • Access to resources and funding through organizations and initiatives dedicated to supporting minority entrepreneurs.
  • Focus on empowering and mentoring future generations of Black entrepreneurs.
  • Recognition of the economic impact and potential of Black-owned businesses by consumers and corporations alike.

These factors, combined with an unwavering commitment to excellence and innovation, have paved the way for the growth and success of Black-owned businesses across various industries.

The Economic Impact of Black-Owned Businesses

The growth of Black-owned businesses has far-reaching effects, not only within the Black community but also on the economy as a whole. The success of these businesses leads to job creation, wealth accumulation, and community development.

By supporting Black-owned businesses, consumers play a vital role in shaping a more equitable and inclusive economy. Every purchase made from a Black-owned business contributes to the growth and empowerment of the Black community.

Additionally, the success stories of Black entrepreneurs inspire future generations and challenge societal norms, breaking down barriers and stereotypes.

Benefits of Supporting Black-Owned Businesses Impact on the Black Community
Opportunities for job creation Reduction in unemployment rates
Increased wealth accumulation Closing the wealth gap
Positive representation and role models Inspiration for future generations
Community development Enhancement of local economies

The positive impact of supporting Black-owned businesses extends beyond mere financial transactions. It contributes to social change, empowerment, and the collective progress of society.

Therefore, it is imperative that we recognize the significance of Black business ownership, harness the power of Black spending, and continue to support and uplift Black entrepreneurs and their ventures.

The Power of Supporting Black-Owned Businesses

Supporting Black-owned businesses is a powerful way to make a positive impact on the community, promote Black community empowerment, and work towards closing the wealth gap. By choosing to purchase products or services from these businesses, individuals contribute to job creation, increased opportunities, and the overall economic growth of the community.

When individuals support Black-owned businesses, they help to build independent enterprises that can lead to improved and empowered communities. By keeping the wealth within the community, African-Americans can create economic stability and increase economic opportunities for future generations.

The positive effects of supporting Black-owned businesses can be seen in the growth and success of many Black-owned brands. These businesses not only provide quality products and services but also serve as role models and sources of inspiration for aspiring entrepreneurs within the Black community. By supporting these businesses, individuals are sending a message that they recognize the importance of economic empowerment for the Black community.

To further illustrate the impact, here is a table showcasing the benefits of supporting Black-owned businesses:

Benefits of Supporting Black-Owned Businesses
Contributes to job creation and community development
Increases economic opportunities within the Black community
Helps to close the wealth gap between Black and White families
Supports the growth of independent, Black-owned enterprises
Encourages entrepreneurship and economic empowerment

By actively supporting and promoting Black-owned businesses, individuals can play a significant role in addressing the economic challenges faced by the Black community and contribute to the overall improvement of society as a whole.

supporting Black-owned businesses

Angelica Nwandu’s Impact on Black Businesses

Angelica Nwandu, the founder of The Shade Room, has made a significant impact on the promotion and support of Black-owned businesses. Through The Shade Room’s platform, Nwandu has provided these businesses with increased visibility and access to a large audience. She has prioritized working with and advertising for small Black businesses, helping them launch and grow. The success stories of these businesses serve as a testament to the positive influence that Nwandu and The Shade Room have had on the Black business community.

One way Nwandu supports Black-owned brands is by featuring them on The Shade Room’s platform, where they can reach millions of engaged followers. By highlighting these businesses, Nwandu helps promote their products and services, driving traffic and potential customers their way.

Moreover, Nwandu has used her influence to collaborate with Black-owned brands and leverage her platform to amplify their messages. By partnering with The Shade Room, these businesses gain access to a wider audience and can greatly increase their brand awareness and customer base.

Success Stories of Black-Owned Brands Supported by The Shade Room

Let’s take a look at some inspiring success stories of Black-owned businesses that have been supported by Angelica Nwandu and The Shade Room:

Brand Name Achievements
Beauty by Grace Increased revenue by 300% within six months of being featured on The Shade Room
Soulful Sweets Received over 10,000 orders in a single day after being promoted on The Shade Room’s platform
Black Kings Apparel Expanded their customer base internationally, reaching customers in over 50 countries

These success stories highlight the tangible impact that Nwandu and The Shade Room have had on Black-owned brands, helping them flourish, expand, and achieve remarkable results.

Continuing Support for Black-Owned Brands

Angelica Nwandu’s commitment to supporting Black-owned businesses through The Shade Room remains unwavering. By featuring and promoting these brands, she continues to uplift the Black business community and contribute to their long-term success.

With each post, each collaboration, and each advertisement, Nwandu helps bridge the gap between Black-owned businesses and a wider consumer base. Her dedication is not only empowering for individual brands but also crucial for closing the economic disparities and fostering economic growth within the Black community.

Next, let’s explore how Nwandu has taken her support for Black-owned brands to the next level by launching TSR Shop, an e-commerce platform dedicated to showcasing and promoting Black-owned brands.

Angelica Nwandu's Impact on Black Businesses

Introducing TSR Shop: A Platform for Black-Owned Brands

TSR Shop is an e-commerce platform launched by The Shade Room, powered by Flourysh, that showcases a wide range of Black-owned brands. With a mission to provide increased visibility and connect these brands with The Shade Room’s dedicated followers, TSR Shop offers premium products in various categories including food, beauty, apparel, accessories, and home decor.

By curating a diverse selection of Black-owned businesses, TSR Shop aims to empower these brands and contribute to the growth of the Black business community. This platform serves as a valuable opportunity for emerging and established Black entrepreneurs to showcase their products and gain exposure.

Black-owned businesses interested in becoming part of TSR Shop can apply to be featured on the platform. Once accepted, they have access to The Shade Room’s extensive customer base and enjoy the benefits of increased visibility and potential sales.

Discovering and supporting Black-owned brands through TSR Shop not only allows consumers to find unique and high-quality products but also plays a vital role in promoting economic empowerment within the Black community. This e-commerce platform seeks to make a positive and lasting impact by creating a space where Black businesses can thrive and succeed.

TSR Shop

Featured Brands on TSR Shop

Category Brand Description Website
Food Taste of Culture Delicious Afro-Caribbean fusion cuisine www.tasteofculture.com
Beauty Cocoa Glow Premium skincare products made with natural ingredients www.cocoaglow.com
Apparel Melanin Threads Fashionable clothing celebrating Black pride and culture www.melaninthreads.com
Accessories Jewels by Nia Handcrafted jewelry featuring unique and intricate designs www.jewelsbyniamade.com
Home Decor Afrocentric Living Aesthetic home decor inspired by African culture https://ift.tt/S678Yhj

The Benefits of Joining TSR Shop

Becoming a part of TSR Shop can provide several benefits for Black-owned brands. By joining the platform, these businesses can access The Shade Room’s large and engaged audience, which can lead to increased visibility and sales. The platform helps scale businesses by providing customer service and managing orders, allowing brands to focus on their products and growth. The vetting process ensures that only high-quality and committed brands are featured on TSR Shop, enhancing their reputation and credibility.

Benefits of Joining TSR Shop:

  • Access to The Shade Room’s large and engaged audience
  • Increased visibility and sales
  • Customer service and order management support
  • Opportunity to focus on product development and growth
  • Enhanced reputation and credibility through the vetting process

Joining TSR Shop can be a game-changer for Black-owned businesses looking to scale and expand their reach. With the support of The Shade Room’s platform, these brands can connect with a wide and dedicated customer base, driving growth and success. The benefits of joining TSR Shop extend beyond increased sales – it offers an opportunity for businesses to establish themselves as reputable and trusted brands within the community.

scaling Black-owned businesses

The Impact of Advertising on The Shade Room

Advertising on The Shade Room has proven to have a significant impact on sales for businesses, particularly Black-owned brands. Companies that have advertised on The Shade Room have experienced tremendous growth, with some going from just launching to generating six figures in monthly revenue. The exposure and visibility provided by The Shade Room’s large audience have helped these businesses attract new customers and increase sales. The success stories of these businesses demonstrate the effectiveness of advertising on The Shade Room.

One such success story is the brand Skin Deep Beauty. After advertising on The Shade Room, the brand saw a surge in sales and gained a wider customer base. Their revenue increased by 150% within the first month of advertising, allowing them to expand their product line and reach new markets.

Urban Eats, a Black-owned restaurant in Atlanta, also experienced the positive impact of advertising on The Shade Room. They saw a significant increase in foot traffic and online orders after their advertisement was featured. This exposure enabled them to reach a larger audience, resulting in a 200% increase in monthly sales.

The success of these businesses is testament to the power of advertising on The Shade Room. By tapping into the platform’s extensive reach and engaged audience, Black-owned brands have been able to catapult their growth and achieve remarkable results.

advertising on The Shade Room

Brand Result
Skin Deep Beauty 150% increase in monthly revenue
Urban Eats 200% increase in monthly sales

The Future of Supporting Black-Owned Businesses

Supporting Black-owned businesses should continue to be a priority for individuals and communities. The movement to support these businesses has gained momentum and has the potential to create long-lasting change. By recognizing the economic power of the Black community and intentionally choosing to patronize Black-owned businesses, individuals can contribute to the growth and prosperity of the community. Continued support can lead to increased opportunities, empowerment, and a closing of the wealth gap.

future of supporting Black-owned businesses

Benefits of Supporting Black-Owned Businesses:

  • Job Creation: Supporting Black-owned businesses fosters job opportunities within the community and reduces unemployment rates.
  • Economic Empowerment: By strengthening Black-owned businesses, individuals contribute to the economic empowerment of the Black community.
  • Community Development: Thriving Black-owned businesses lead to improved neighborhoods, increased resources, and overall community development.
  • Representation and Visibility: Supporting Black-owned businesses promotes diversity and ensures that their voices are heard and represented in the marketplace.
  • Closing the Wealth Gap: The continued support of Black-owned businesses plays a vital role in narrowing the wealth gap between different racial groups.

The Ongoing Commitment:

It is essential to maintain an ongoing commitment to supporting Black-owned businesses. By intentionally choosing to buy from these businesses, individuals can create a sustainable impact and contribute to the long-term success and growth of the Black community. This commitment involves consistently seeking out and supporting Black-owned brands, amplifying their voices, and advocating for their recognition and representation in broader economic spaces.

Ways to Support Impact
Purchase from Black-owned businesses Directly contributes to their growth and financial stability
Spread the word through social media Increases awareness and visibility, attracting more customers
Collaborate and partner with Black-owned businesses Creates opportunities for mutual growth and success
Attend events and support initiatives that promote Black-owned businesses Helps foster a supportive and inclusive business ecosystem

The Importance of Black Ownership and Empowerment

Black ownership is a critical component of community empowerment and the establishment of a strong economic foundation. When individuals from the Black community have the opportunity to own and operate businesses, they contribute to job creation, wealth generation, and the overall well-being of the community.

By focusing on building and supporting Black-owned businesses, individuals can make a significant impact on the long-term empowerment and success of the Black community. These businesses play a vital role in addressing historical economic disparities and fostering self-sufficiency within the community.

Black-owned businesses serve as vehicles for economic growth, providing opportunities for employment and entrepreneurship that benefit not only the owners but also the surrounding community. They contribute to job creation, income growth, and increased financial stability, ultimately improving the quality of life for individuals within the community.

Moreover, Black-owned businesses promote wealth creation and asset accumulation within the Black community, closing the wealth gap and fostering economic resilience. By establishing businesses that capture and circulate wealth within the community, individuals can create sustainable economic foundations and reduce reliance on external sources.

Benefits of Black Ownership and Empowerment:

  • Creation of jobs and opportunities for income growth
  • Increased financial stability and reduction of economic disparities
  • Wealth generation and asset accumulation within the Black community
  • Promotion of economic self-sufficiency and reduced reliance on external sources
  • Empowerment of individuals and the community as a whole

Supporting and promoting Black ownership is a conscious decision that individuals can make to contribute to the long-term empowerment of the Black community. By recognizing the importance of economic self-determination and intentionally supporting Black-owned businesses, we can collectively work towards building a more equitable society.

Black Ownership

Conclusion

Supporting Black-owned businesses is a powerful way to promote economic empowerment and close the wealth gap. By intentionally choosing to support these businesses, individuals can make a significant impact on the growth and success of Black-owned brands. Initiatives like The Shade Room and TSR Shop provide platforms that connect consumers with a diverse range of Black-owned products and services.

Through the ongoing commitment of supporting Black-owned businesses, individuals can help create a more equitable economic landscape. By investing in these businesses, we are investing in the upliftment of the Black community and contributing to the closing of the wealth gap. This support not only creates jobs and opportunities but also ensures that the economic power of the Black community is recognized and celebrated.

The Shade Room, founded by Angelica Nwandu, has been at the forefront of promoting and supporting Black-owned businesses. The platform’s influence and reach have helped these businesses gain visibility and reach a vast audience. Additionally, TSR Shop, the e-commerce platform powered by Flourysh, offers a dedicated space for Black-owned brands to showcase their products and connect with The Shade Room’s devoted followers.

By continuing to support Black-owned businesses, we can empower communities, foster economic growth, and foster a more inclusive and prosperous future for all. Together, we can make a difference and create a more equitable society. Let’s choose to support and uplift Black-owned businesses as a way to promote economic empowerment and close the wealth gap.

FAQ

Who owns Theshaderoom?

Theshaderoom is owned by its founder, Angelica Nwandu.

What is the history of Theshaderoom company?

Theshaderoom was established in 2014 by Angelica Nwandu and has since become one of the most influential media companies on the internet.

Who is Angelica Nwandu?

Angelica Nwandu is the founder of Theshaderoom and has been recognized for her innovative approach to celebrity gossip.

What is Theshaderoom?

Theshaderoom is an Instagram-based media company that provides news and updates on celebrity gossip, politics, and Black culture.

What is the growth of Black-owned businesses?

According to a study, Black owners accounted for 26% of new businesses established since the start of the pandemic, demonstrating a positive trend.

Why is supporting Black-owned businesses important?

Supporting Black-owned businesses contributes to job creation, increased opportunities, and closing the wealth gap within the Black community.

How has Angelica Nwandu impacted Black businesses?

Angelica Nwandu has played a significant role in promoting and supporting Black-owned businesses through Theshaderoom and has helped them launch and grow.

What is TSR Shop?

TSR Shop is an e-commerce platform launched by Theshaderoom that features Black-owned brands and connects them with a large and engaged audience.

What are the benefits of joining TSR Shop?

Joining TSR Shop provides increased visibility, access to a large customer base, and assistance with customer service and managing orders.

How does advertising on The Shade Room impact businesses?

Advertising on The Shade Room can lead to tremendous growth in sales for businesses, especially for Black-owned brands, by attracting new customers and increasing visibility.

What does the future hold for supporting Black-owned businesses?

Supporting Black-owned businesses should continue to be a priority, as it has the potential to create long-lasting change, increased opportunities, and empowerment within the Black community.

Why is Black ownership and empowerment important?

Black ownership and empowerment contribute to community development, job creation, wealth generation, and overall well-being within the Black community.

How can supporting Black-owned businesses contribute to economic empowerment?

By intentionally choosing to patronize Black-owned businesses, individuals can promote economic empowerment, close the wealth gap, and foster a more equitable economic landscape.

The post Who Owns Theshaderoom? – Theshaderoom Company History appeared first on Zac Johnson.



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